The American Telemarketers Association get a dose of their own medicine
Dave Barry writes
It turned out that a lot of you were eager to call up the telemarketing industry. Thousands and thousands of you called the ATA. I found out about this when I saw an article in a direct-marketing newspaper, the DM News, which quoted the executive director of the ATA, Tim Searcy. Here's an excerpt from the article:
'The ATA received no warning about the article from Barry or anyone connected with him,' Searcy said. '. . . the Barry column has had harmful consequences for the ATA. An ATA staffer has spent about five hours a day for the past six days monitoring the voice mail and clearing out messages.'
That's correct: The ATA received NO WARNING that it was going to get unwanted calls! Not only that, but these unwanted calls were an INCONVENIENCE for the ATA, and WASTED THE ATA'S TIME!
I just hope nobody interrupted the ATA's dinner.
via Joi Ito via jordoncooper.com
Tuesday, October 07, 2003
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